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Home » Blog » Creativity Week To Celebrate The Partnership Between The Cultural And Commercial Sectors

Creativity Week To Celebrate The Partnership Between The Cultural And Commercial Sectors

January 7, 2025 By //  by Des Ingham Leave a Comment

Next week, between Jan 13th to 19th, is going to be the first ‘Creativity Week’ in Northern Ireland, organised by Arts & Business NI. They want to celebrate the partnership between the cultural and commercial sectors in a bid to spark ever more collaborations between the two.

They want to showcase the fact that the arts makes such a rich contribution to society, as well as to enhance many business developments, helping organisations innovate and thrive. Some of the creative partnerships to be highlighted during the week are such as Belfast City Airport and Cinemagic; Translink and Seedhead Arts; and Established Coffee and Maiden Voyage Dance.

Arts & Business NI does a lot of good work throughout the year investing in projects that connect businesses to local communities etc, and this new venture is another step forward for them to get their message across and help out.

Creative Thinking Is An In-Demand Workforce Skill

Here is what Mary Nagele, CEO of Arts & Business NI, says about the upcoming Creativity Week, as copied from an article on the Business Eye website:

“The World Economic Forum’s latest Future of Jobs report tells us that creative thinking will be one of the most in-demand workforce skills by 2027 – a fact that doesn’t surprise us in the least. Year on year, we see firsthand the many ways businesses benefit from partnering with arts sector organisations. 

“Creativity, in all its many forms, can help business drive a culture of innovation, maximise growth opportunities and connect them with new audiences and communities. Creativity can unlock potential and help businesses flourish in ways they never imagined.

The Arts Can Brighten Every Month Of The Year

“You might think January can be somewhat grey, but the arts brighten every month of the year, so no better time than now to hold our first ever Creativity Week. By showcasing the vibrant creative projects that take place in our communities all year round, we will be adding a little colour to the calendar and, importantly, inspiring more businesses to connect with the arts in 2025,”

Great words from Mary Nagele, the arts can both inspire people and give businesses a lift and an extra edge, that can make all the difference between a successful promotion and a not so successful promotion. Creativity Week will hopefully be very well supported and give many more businesses food for thought when it comes to their organisation and the arts.

Category: General

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